de Bono, Edward: The Six Value Medals

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An inventive framework for making sound business decisions.
Corporate decision-making requires a radical overhaul. Analysis and judgment are no longer enough because it's often a clash of values that causes disputes and conflicts. This groundbreaking book from a world authority on creative thinking provides a basis for values assessment -- an essential tool in corporate decision-making in the new century.
De Bono demonstrates how values affect all areas of thinking, and outlines a framework to focus employees' attention on a variety of values including human, organizational, cultural and perceptual values.

ISBN: 978-0-09-189459-7
GTIN: 9780091894597

Über den Autor de Bono, Edward

Edward de Bono studied at Christ Church, Oxford (as a Rhodes Scholar). He also holds a PhD from Cambridge and an MD from the University of Malta. He has held appointments at the universities of Oxford, London, Cambridge and Harvard. In 1967 de Bono invented the now commonly used term 'lateral thinking' and, for many thousands, indeed millions, of people worldwide, his name has since become a symbol of creativity and new thinking. He has written numerous books, which have been translated into 34 languages, and his advice is sought by Nobel laureates and world leaders alike.www.debono.com

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